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Media Contact:

Kim Puckett

Orange PR for SPAR

317.284.1607 x 4

kim@orangepublicrelations.com

 

 

SPAR Launches as New Consumer Electronics Brand with ZEPHYR Wireless Speaker Line

 

Portable high-definition speakers from SPAR double as speakerphones and mobile phone chargers 

 

 

(Provo, UT – November 15, 2011) SPAR (www.SPAR.com) launches today as a breakout consumer technology company focusing on innovation and quality portable audio with the launch of its ZEPHYR speaker line.  A truly versatile solution in wireless audio, the ZEPHYR line of Bluetooth, high-definition speakers that double as mobile phone chargersmaking them the first ever portable speaker/speakerphone/recharger combination.

 

SPAR comes from CEO Warren Osborn, founder of multiple successful consumer products companies. “The inaugural SPAR product line is designed to complement the myriad of portable mobile devices on the market,” Osborn, says. “From tablets to smartphones, these devices have remarkable visual functionality, but generally come with poor sound quality and often run out of battery power mid-day. The ZEPHYR line solves these issues, consolidating the portable speaker/speakerphone and cell phone charger into one unit. The ZEPHYR really is the perfect companion product for a mobile phone or tablet.”

 

"The new consumer electronics brand is focused on combining cutting edge technology and innovative functionality with beautiful design and craftsmanship,” says Shane Bills, Chief Marketing Officer. “Like a Swiss army knife for your cell phone, the ZEPHYR lets you make conference calls with brilliant sound, play your music and movies in high-fidelity audio, and charge your cell phone all with one device—creating the ultimate all-in-one tool for mobile phone and tablet users.”

 

SPAR’s first offering, a line of Bluetooth wireless audio speakers called ZEPHYR, earn high marks in form, function and quality. Boasting stunning acoustics and class-leading battery life, speakers in the ZEPHYR line not only deliver clear, beautiful sound, but also provide high fidelity speakerphone audio for hands-free calling. The most innovative quality of the ZEPHYR is its patent-pending technology that allows you to recharge your mobile devices while on the go—a truly differentiating factor for the ZEPHYR among a host of portable audio solutions. 

 

The ZEPHYR line is composed of three models: ZEPHYR 300, 500 and 550. The ultra-portable ZEPHYR 300 is small enough to fit in your pocket, offers approximately 12 hours of playtime, and comes in black as well as limited editions of red and blue. The sleek ZEPHYR 500 model fits easily in a bag or purse, is available in both black and white and boasts an amazing 18 hours of wire-free operation. The high-end 550 model is encased in aircraft grade anodized aluminum, is available in silver and black and gives a class-leading 28 hours of battery life. All versions of the speakers come with a soft carry bag, an assortment of cables, and an AC charging adapter.

 

The ZEPHYR line is available now for pre-order with prices ranging from $99.99 to $159.99 at www.SPAR.com, with delivery in mid-December, and roll-out to retail channels in early 2012. 

 

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About SPAR

 

SPAR focuses on improving the media experiences of today’s mobile consumer through stunning audio and enhanced power solutions and was the first company to produce a portable HD speaker/ speakerphone that doubles as a mobile phone charger. SPAR is committed to making quality, innovative products that improve the lifestyle of today’s mobile device and media consumer.